EdTech / SaaS

Mini Lessons Academy

4.1x Subscriber Growth with a 49% Reduction in Acquisition Costs

Mini Lessons Academy case study

The breakdown

What changed, and why it worked.

Mini Lessons Academy is a US EdTech platform. The advertising work focused on growing teacher subscriptions through targeted Meta campaigns.

The campaigns delivered subscriber growth of 4.1x while reducing cost per acquisition by 49%.

These results reflect an increase in subscriptions alongside a lower cost per signup.