The breakdown
What changed, and why it worked.
Sydney Oyster Tours’ case study highlights advertising performance in Australia’s food and experiences market.
Cost per acquisition decreased from $29 to $10, representing an approximately 66% reduction. The reported return on ad spend was 7.3x.
The results show improved acquisition efficiency alongside a strong return on advertising spend.
Cost per acquisition decreased from $29 to $10, representing an approximately 66% reduction. The reported return on ad spend was 7.3x.
The results show improved acquisition efficiency alongside a strong return on advertising spend.